An established promotional service, sports marketing continues to gain importance with sports teams, venues and brands alike. A positive image transfer, an increase in recognition and effective customer loyalty all ensure that the activities contribute to a business’s success. Hosts of major sporting events, in turn, enjoy benefits ranging from e.g. gaining international recognition to long-term, effective infrastructure investments.
In the field of sports marketing and management, Hill+Knowlton Strategies has established itself as a key player with organisers, professional associations and sponsors. We are setting new standards with our range of services – both in the international support of major sports brands and in communications activities for numerous Summer and Winter Olympic Games. We deliver results – whether you are looking to win a tender for a particular event, guarantee the participation of prominent figures, market your sponsorship activities or support a brand.